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Predictably Irrational: The Hidden Forces That Shape Our Decisions

Average Customer Rating: (3)

Dan Ariely

Price: CDN$ 14.64


(21 available)

Tags: Consumer Behavior, General, General AAS, General, General AAS, Decision-Making, Reasoning, Social Psychology & Interactions, General, General AAS, Consumer Behavior, Cognitive Psychology, Cognitive Science, Cognitive Psychology, Batteries, General AAS, General AAS, Cognitive Psychology, General AAS, General AAS

#Reality is absolutely relative. (2008-09-16) At first glance, the title of Dan Ariely s book seems to be an oxymoron. (It certainly catches one s attention. ) Can irrational thought and/or behavior be predicted? Perhaps if it is repetitive? (The judgment and behavior of at least some people can be repetitive and thus predictable. ) So I began to read his book with curiosity but also, yes, with some skepticism. Here are a few of my reactions. First, he learned a number of lessons from what he calls experiments in his life, each of which struck him as being counterintuitive. For exam...
#People Are Predictably Interested In More Than Money (2008-04-22) Only a professor of behavioral economics would conclude that when people respond to motives other than money they are being predictably irrational. If you want to see some clever experiments that demonstrate that people are interested in things other than money, read this book. I would like to observe, however, that such experiments have to be taken with a grain of salt when people know that they are experiments or reflect unexpected questions rather than serious looks at on-going behavior in areas where people have a ...
#Excellent book - controversial, but well founded (2008-04-03) Predictable Irrational is probably one of the most remarkable books after Freakonomics. This is a book about the paradoxes of human judgment. All people, regardless who they are, country they live in, jobs they have, or language they speak, make standard mistakes because our brains work in certain ways. Predictable Irrational is not the first book about such phenomena. My other favorite books on this subject include The Paradox of Choice by Barry Schwartz and Gut Feelings: The Intelligence of the Unconscious by Gerd Gige...
Feel the Fear . . . and Do It Anyway (r)

Average Customer Rating: (56)

Susan Jeffers

Price: CDN$ 11.14


(17 available)

Tags: Emotions, Happiness, Decision-Making, Motivational, Self-Esteem, General, General AAS, General, General AAS, General AAS, General AAS

#Boilerplate self-help platitudes (2008-08-06) I had high hopes for this book, based on the reviews by readers. The premise of the book is very good: accept your fears, learn to deal with them effectively and they will no longer be obstacles. The book however fails to follow up on this interesting concept, and instead delivers endless platitudes about making cassettes or leaving cards and post-its notes with I am good and strong and capable and doggoneit, I deserve it. Very disappointing since the underlying concept is indeed solid. Avoid.
#Simple Truths (2008-02-10) A great book, overall. I can understand others complaints of it being a little bit simplistic, but sometimes our greatest problems are based on simplistic thinking. When I read that I would feel afraid each and every time I stepped out of my comfort zone - that was very freeing. She also says that everyone else is afraid too! Hey, perhaps fear is a normal part of life and we shouldn t beat ourselves up so much about it! A practical, easy to read book full of simple truths.
#Faced My Fear (2004-07-09) I was fired from my job, which was my greatest fear. A friend told me about Feel the Fear, it has really helped me deal with my thoughts about what to do with my life after being fired. Another book that helped me is Rat Race Relaxer: Your Potential & The Maze of Life by JoAnna Carey.
#Not a must have book... (2004-05-20) It seems too strange to see those raving possitive reviews, After reading over 100 self help books and 3 books related to overcomming fear. I think this book is very simple and does not really have anything powerful insights. For example if you want to do some affirmations everyday or hype yourself up that you can ",do it anyway",. . . than this book is for you. I personally recomend the ",sedona", book. it will set you free and let you deal with fear in a much more unique and effective way.
#Feel the Fear and Embrace Your Life. Excellent Book! (2004-04-13) I bought this wonderful book many years ago, and have recommended it to countless people. Susan Jeffers does a truly remarkable job to help you recognize the doubts, insecurities, the chatterbox in your mind, and helps you to face your fears squarely so you CAN move beyond them. Written with heartfelt and genuine compassion, this book is outstanding for anyone who feels fear in the constant change of life. Fear CAN be overcome. Jeffers provides wonderful exercises, analogies, and charts with great information such as...
Bounded Rationality: The Adaptive Toolbox

Average Customer Rating: (1)

Price: CDN$ 44.77


(18 available)

Tags: Management, General AAS, Decision-Making, Reasoning, General, General AAS, Management, Cognitive Psychology, Cognitive Science, Cognitive Psychology, General, General AAS, Management, General AAS, Cognitive Psychology, General AAS, General AAS

#State of the Art on Behavioral Choice Theory (2001-09-19) Suppose we wanted to predict how an expert billiards player would hit a certain shot. We would measure the angles and distances, get the coefficients of elasticity of the balls and the bumpers, and we would solve a set of differential equations. But is that how the billiards player figures out what to do? Of course not! We don t know exactly what he would do, but if the authors of this book had their way, we d give up on the differential equations (optimization theory) and find the ",fast and frugal heuristic", actuall...
Smart Choices

Average Customer Rating: (25)

John S Hammond

Price: CDN$ 1.25


(12 available)

Tags: Urban & Land Use Planning, General, General AAS, General AAS, General, General AAS, Hospitality, Travel & Tourism, Oil & Energy, Retailing, Management, Strategy & Competition, Advertising, General, General AAS, Entrepreneurship, General, General AAS, General, General AAS, Internet, Groupware, & Telecommunications, General AAS, General AAS, General, General AAS, General, General AAS, Decision-Making, Intelligence, General, General AAS, General, General AAS, General, General AAS, Demography, General, General AAS, General, General AAS, Urban & Land Use Planning, Management, Strategy & Competition, Advertising, General, General AAS, General, General AAS, Biotechnology, Genetics, General, General AAS, General AAS, Enterpeneurship, General AAS, General AAS, General AAS

Have you ever hired someone only to regret your decision two months later? Or looked at your financial portfolio and wondered why you bought the stocks you did? In Smart Choices, authors John S. Hammond, Ralph L. Keeney, and Howard Raiffa take the guesswork out of the decision-making process and offer a systematic approach to making the right choice. Most of us have problems making decisions, because we ve never learned how. The authors write: Despite the importance of decision making to our lives, few of us ever receive any training in it. So we are left to learn from experience. But experience is a costly, inefficient teacher that teaches us bad habits along with good ones. Because decision situations vary so markedly, the experience of making one important decision often seems of little use when facing the next. Smart Choices outlines eight elements involved in making the right decision, from identifying exactly what the decision is and specifying your objectives to considering...

#Would you tell me please which way I ought to go from here? (2004-05-10) `Would you tell me, please, which way I ought to go from here? said Alice. `That depends a good deal on where you want to get to, said the Cat. `I don t much care where-- said Alice. `Then it doesn t matter which way you go, said the Cat. Alice s Adventures in Wonderland by Lewis CarrollDecision-making is the most fundamental life skill that unfortunately isnâ¬&trade,t taught properly in schools, high schools or universities. The more we get familiar with art and science of decision-making and be skillful i...
#Good Info, Poor Presentation (2004-02-21) The information presented in the book can be used to make vast improvements in decision making. The problem is that the book is difficult to read because it is pretty boring. The examples used in the book do little to enhance the reading. If you have to read a book on decision making, and can focus on something that s pretty boring, you should give this one a try.
#Indeed a practical guide (2003-10-17) This book is able to break down the decision making process into logical steps so that one can actually consciously think about it when faced with a decision. Some of the ideas are very simple and fundamental and we probably used them without thinking. What this book succeed in doing was to show how to look at the whole picture and how the ideas fit in. It was a good idea to used the home buying example though the process to illustrate the initial steps. However it would be better to use a consistent example for the last few topics as well. Was...
#The Jetman (2003-06-11) This is the ultimate book on decision making. The only drawbacks are the last examples the authors give about a job change decison by the Morgon Family. They need to change this example because it only uses two or three alternatives. The whole point of this text is to show people they need to consider lots of alternatives if you are going to entertain a job change, not just the three crummy ones in the example. This example contradicts most of the good lessons in the book. This is the reason I didn t give the book a five star rating. Hopefully in futu...
#Not very helpful (2002-01-04) I got to page 75 and couldn t remember what the previous 74 pages said. It was extremely boring and not helpful. Too many bad examples and not enough good ones. Their approach seemed too wordy. I didn t like this book.
The Psychology of Judgment and Decision Making

Average Customer Rating: (9)

Scott Plous

Price: CDN$ 23.99


(12 available)

Tags: Management, General, General AAS, Heuristic & Constrained Search, General, General AAS, Decision-Making, Intelligence, Clinical Psychology, Personality, Social Psychology & Interactions, General, General AAS, Motivational, Management, Management, General AAS, Clinical Psychology, General AAS, General AAS, Business & Investing, Computers & Internet

#Excellent and insightful. (2004-05-10) This is a fascinating book analyzing how we are all far less Cartesian than we think. In other words, a slew of predictable human bias flaws what we feel is our own objective judgment. The author eminently demonstrates this point by forcing the reader to take a 39 questions test at the beginning of the book. This test is stuffed with all the traps that illustrate the human judgment flaws that he analyzes thoroughly in following specific chapters. You can view the test as a very entertaining IQ test from hell. The questions seem often simp...
#Absolute joy to read (2003-08-19) Absolute joy to read both as educational and informative piece. People who master the decision making tactics of others can rule the world.
#Changes the way you think about everything (2003-05-19) Simply put, this is one of those books that changes they way you think. It s one of those things that once you learn it, you wonder how you could ve possibly gotten along in life without knowing it. In a certain sense, I found this book disappointing. Disappointing, because after reading it, I excitedly searched for more information on the subject, but was unable to find another text nearly as accessible or informative in so few pages. Incredible. Nevermind psychology, anyone interested in any form of political science or econ...
#Introductory and readable summary on this topic (2003-04-24) This is my first book on psychology for self-study. As the author puts in the preface, the focus is on experimental findings rather than psychological theory, surprising conclusions rather than intuitions, and descriptive prose rather than mathematics. The author tends to use nuclear weapon, war, and clinical examples more often than other topics in order to illustrate concepts. The examples are taken from actual empirical researches, including laboratory ones. Due to the purpose of the textbook, the examples are used to e...
#Entertaining, educational and effective (2000-04-15) Scott Plous creates an effective learning experience by entrapping you into revealing your own personal psychology of decision-making. . . if only to yourself. It is an extremely entertaining and educational method that holds you from the first page to the last. Whether you re an academic interested in a useful textbook tool or a lay person, manager or other professional reliant on decision-making, you ll enjoy and appreciate this book.


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